Commercials— There are some that attract our attention, others that speak to us, and still others that just mystify us.
One that always makes me laugh AND mystifies me, is the Kayak commercial – with a woman farmer who says if you need something done, you have to do it yourself. It’s funny and unexpected. I love her feistiness as she stuffs her clothes with straw, marches out to the wheat field, stands up and put her arms out over the wooden stake that usually would have a hanging scarecrow, and hollers. All the blackbirds rise and leave her crop alone.
As an author, I would love to create such a visual that would spark my reader's imagination.
I wasn't sure what the company who sponsored the ad does, but… I do laugh every time.
Of course, I immediately conducted a search on what
Kayak is. It is a search engine for travel. Now I get the gist of the
commercial. You don’t have to do everything yourself. We’re here to help you
plan your trip. Unlike the woman who insists on doing, by herself, the shooing
off of unwanted birds who feed on her crop, Kayak will save you from having to
search every area in the country, every transportation and lodging source, etc.
*
Want a laugh? KAYAK:
Don’t do it yourself (Scarecrow) - YouTube
· Disclaimer:
this is not an endorsement, since I have never used Kayak and only figured out
what they do as a company when I researched them for this piece.
Those commercials that call to you, might be because
they remind you of times when you were young. Or remind you of the products you
used as a kid and are no longer the “in” thing that this next new and shiny
product could be used to replace the older version.
Then there are commercials that, for me, defy
explanation. It most likely is that I am in the older generation that grew up
in the sixties. And products that might be used by younger generations baffle
me. Or, in the case of the above, I don’t know what they do. Or, I don’t see
the need for them, when I already have an older product that is useful in the
same way as the newer, more sparkly version.
Of course, learning about and eventually embracing new
“things” can be a good thing. A time saver or a product that does what you
never knew you needed. Such as speaking to someone without a telephone wire
attached. Full disclosure: I haven’t had a land-line in years.
Remember those days—before cell phones?
I do. Driving round and round on one-way streets that went the opposite direction I needed to go, when I was on a work trip to Boston. My goal? Looking for a pay phone that actually had a parking spot nearby, to call a friend and get the right directions, since the policeman directing traffic didn’t have time to help a stranger to the city. His only goal—keep traffic moving—as he waved me along. I ended up in tears. I was confused and needed one kind word or the point of the finger to direct me in the right direction. I soon had no recourse to turn around, as I was now on the on-ramp headed toward 95 through the city and over a bridge headed north…in rush hour.
But I digress.
These days, we need the newer and shinier version of
products. If we don’t adapt and upgrade, we are left in the dust. Especially
when it comes to machines that use technology. If we don’t keep up, we may find
ourselves in a void where we, and our machines, can no longer communicate with
others.
In this world where more and more folks are working from home, or need to use the latest versions to keep up in an on-site workplace, we can be shoved out of jobs.
And for those of us who work independently and from
home, keeping apprised of the newest technologies that can make our jobs
easier, and help us produce work faster and with more efficiency, it is
important to keep up.
So, whether you see advertisements on your computers
or on the TV, or hear about them on the radio, or word of mouth from those who
share the same profession, it is imperative to be aware of what’s new out there.
If only to stay competitive.
So, peruse those ads. Find the humor or joy in them.
And ignore (as in the prolific use of the mute OR delete buttons,) those commercials
that don’t call to you.
Do
you have a favorite commercial? And what is it
that draws you to that particular ad?
Welcome to Serenity Harbor, Maine, a small coastal town where the Starlight Grille is a favorite meeting place. A three novella and bonus short story, sweet with a bit of heat, collection.
e-book and print
&
Author of the Starlight Grille
series, Serenity Harbor Maine novellas, and the Cowboys of Mineral Springs series, Lowe has also authored short
romances for Woman’s World magazine
(most recently, an Easter romance in the April 1, 2024 edition.) The Love
Left Behind is a Hartford Estates, R.I. wedding novella with Book 2 on the
way. A Christmas novel (The Inn at Gooseneck Lane) and novella (Holiday
Hitchhiker – the youngest brother of the Mineral Spring’s ranching family)
were the most recent releases. Look for book 3 of the cowboy’s series, as well
as book 2 of the Hartford Estates series, to be released in late 2024 or early
2025.
Social Media Links:
Author website: www.delsoralowe.com
Facebook Author page: https://www.facebook.com/delsoraloweauthor/community/
Amazon Author page: https://www.amazon.com/Delsora-Lowe/e/B01M61OM39/ref=ntt_dp_epwbk_0
Books2Read Author page: https://www.books2read.com/ap/8GWm98/Delsora-Lowe
BookBub Author Page: https://www.bookbub.com/authors/delsora-lowe-93c6987f-129d-483d-9f5a-abe603876518
Goodreads Author Page: https://www.goodreads.com/author/show/16045986.Delsora_Lowe
Instagram: #delsoralowe
/ https://www.instagram.com/delsoralowe/
Photo and Clip Art Credits:
Typewriter: typewriter-vector-5.jpg
(650×650) (getdrawings.com)
Phone: free
clip art images of rotary telephone - Search Images (bing.com)
Smile: Smile Clipart Images |
Free Download | PNG Transparent Background - Pngtree
